There is hardly any aspect of human existence that has been left untouched by technology today. The publishing industry is no exception as the digital revolution has taken it over too, with online publications leaving their print counterparts far behind. The hard copy newspapers and magazines are fast being replaced by digital ones, as readers love to read on computers, smartphones, and tablets. There are extensive benefits of digital publishing such as low production costs, less investment, minimum inventory costs, and eco-friendliness. So it comes as no surprise that the demand for media and publishing web development is increasing at a rapid pace.
As a vast majority of publishers go online, they realize the importance of transforming the content creation process. Also, they understand the need to make the content dynamic and personalized for extending a complete digital experience. In this scenario, a flexible, scalable, and reliable platform is something that becomes imperative to power the online publishing industry. Drupal comes ahead as an ideal CMS for creating and managing content for the digital publishing industry. With the wide array of feature-rich modules it offers, Drupal serves as the right platform for developing engaging websites for e-readers.
Here are some key benefits of choosing this platform to power your digital publishing business:
Effective Management and Updating of Content
Drupal is effective for managing and updating voluminous content. This feature holds great significance in the publishing industry, where content comes in large volumes and is diverse such as news stories, editorials, blog posts, investigative reports, video content, opinion columns and more. Drupal is capable of providing a complete digital publishing solution, which can be tailored to a business’ needs. The platform also facilitates seamless management of dynamic content. The impeccable flexibility and customization allow you to publish content easily.
Drupal enables a seamless publishing workflow, ensuring that the content can be easily accessible across multiple platforms and devices. The entire publishing process, beginning with the creation of a draft to editing it, and finally, posting it publicly, can be well-planned and effectively executed with this CMS. Drupal comes with several built-in modules such as Workbench Revisioning, Workbench Moderating, Curate, and Quick Edit, which perform diverse functions that facilitate a smooth publishing workflow. Additionally, tools such as Stackly help writers and researchers to work as a cohesive team for delivering interesting, well-researched content.
One of the biggest challenges for the publishing industry is ever-rising costs. Being an open-source CMS platform, Drupal serves as an apt solution to bring down the costs for digital publishers. At the same time, it offers a built-in commerce module which allows e-readers to purchase and subscribe to online content and monetizes it for the publishers.
With Drupal, publishers can optimize their content for search engines as well as third-party applications. They can avail semantic tags for enriching the content and making it more personalized and reader-friendly. This opens an opportunity to increase their business revenues and expand their reader base as well.
Seeing these benefits, it would not be wrong to say that investing in Drupal Website Design and development makes the most feasible choice for e-publishers. However, there would be a need to partner with an expert who is capable of leveraging the features of the platform to their advantage.
Originally published on http://drupalindia.co.in/